3 Hot Topics in the Housing Market Right Now

3 Hot Topics in the Housing Market Right Now | Simplifying The Market

If you’re a prospective buyer or seller, it’s important to understand the current real estate market conditions and how they affect you. The Counselors of Real Estate (CRE) just released its Top Ten Issues Affecting Real Estate report. Here are three hot topics from the list and how they impact today’s housing market.

Technology Acceleration and Innovation

The past year ushered in many changes to the real estate industry, especially when it comes to technology. The CRE report elaborates on this:

“Lockdown-driven changes in our work, in the economy, in social structures, and in our personal behavior have pushed our reluctance aside. The acceleration and adoption of technology during the pandemic has impacted everything, and real estate is no exception.”

For real estate, innovations like digital documentation, virtual tours, and video chat enable agents to connect with clients no matter their location. These options are ideal for prospective buyers and sellers who aren’t local to the area or those that need the added flexibility signing documents online or doing virtual tours provide. That’s why many trusted real estate advisors will continue to use these technologies moving forward to best serve their clients.

Remote Work and Mobility

Working from home became the reality for many individuals during the pandemic, and the latest list from the CRE identified remote work and mobility as an important influence on the real estate market. As the report notes:

“…the pandemic universally caused a movement away from urban cores, particularly for those with higher incomes who could afford to move and for lower-income individuals seeking lower costs of living. Most of these relocations remained within their original region—84%—and, while some are returning, it is unknown as to the permanence of these movements or whether they represent a true urban exodus.”

With the added mobility remote work offers, where people are moving and where they can ultimately purchase a home is less dependent on a physical office location. This newfound flexibility is giving remote workers the opportunity to move to more affordable areas and buy more home for their money.

Housing Supply and Affordability

Finally, the limited supply of houses for sale and the related affordability challenges also makes CRE’s list of key factors this year:

“According to the National Association of Realtors®, the state of America’s housing inventory is dire, with a chronic shortage of affordable and available homes needed to support the nation’s population.”

There is good news. Homes are still more affordable than they have been historically thanks to today’s low mortgage rates. And while housing supply is still low, we’re seeing steady increases in the number of homes coming to market, which gives hope to homebuyers. As the supply of homes for sale improves, buyers will have more options.

Bottom Line

New technology, remote work, housing supply, and home affordability are key factors in the housing market right now for both buyers and sellers. If you want to better understand how these topics can impact you, let’s connect today.

Janka Varmuza
This was my first time working with Pinnacle Media to capture my new listing, and I was very impressed! We had less than ideal weather throughout the entire week, but the photos still came out absolutely beautiful. They captured the home, tropical surroundings and Sanibel lifestyle so well. The team was professional, responsive and easy to work with. I will definitely use Pinnacle again and highly recommend them!
Tim Sweeney
Beautiful photos, highlighted the property and gave directions to open waters! Couldn’t be happier with the results of our photo shoot! Great job Pinnacle!
E Scott Kuffer - Sarasota & Venice Area Real Estate
I have used Pinnacle several times now. The included marketing materials are excellent and it makes it really easy to get your property visible quickly!
Kasey Welch
Great photos and very prompt. My bookings have improved.
Dana Bello
Danielle did a fabulous professional job at my home The photos came out great and o couldn’t be happier Mia did a great job with scheduling and behind the scenes Would absolutely recommend them
Patrick Beach
Great service and photos, helped me with uploading to the MLS which was very much appreciated.
Courtney Asher
I had a great experience using Pinnacle for my real estate listing photos. Joe had taken pictures for my last listing and did a great job then and this time, they were even better! He even was able to make a messy closet look empty!
Response from the owner:Thank you Courtney. I appreciate the review.
Marcella Stefani
Every photograph was expertly executed with attention to highlighting the property's strengths. Highly recommend.
Kim Simone
Jordyn was excellent! She Did a beautiful job the seller was very pleased with our real estate photographs. Very prompt and professional.
Mary DuVall
Excellent Photos and Videos that truly elevated my listing! The service provided from time of order through receiving everything was phenomenal. The photographer/videographer was so professional and so kind. I'm definitely going to be using them again!
Ron Cook
I get the best service and the Best Quality of pictures from this company that you can possibly get. Have worked with them for the past six years and have no problems
Richard D Abraham
Mia, Mark & Justin are a great team. Everything is seamless from my call to meeting Justin at the property to the finished photography product. The best part is that they are very responsive to questions and suggestions all the way through the process to finished product and beyond. I highly recommend Pinnacle Real Estate Marketing and their teams without reservation!
Sandy Kerr
Robert & Jennifer Kidwell
Pinnacle is great! The photos they capture of our listings and the marketing that comes along with them are all beautiful. Scheduling is easy and pricing is competitive.
callens gmail
On time, very professional and many choices of great shots to choose from. I would definitely use this company again for the ease of booking, the price and quality of photos
Dr Craig Bacheller
I am overwhelmed by the quality and variety of the package. I still am trying figure out how to use all the tool. Great crew. Thanks so much!!!
Val R.
Loved the photos taken of my property. The photographer was on time and very professional. Mia was very helpful abd answered all of my questions and concerns.
Tina Burge
On time, super fast turnaround, exceptional photos
Lourdes Carasa Story
ERIC HUGGLER
Picture were great and very happy with everything. Mia was extremely attentive and got back to me immediately with answers to a few of my questions. Pricing was spot on. Highly recommend them
Mickey McMahon
Very prompt professional and a pleasure to work with. Many thanks for a job done well
Response from the owner:Thank you, Mickey! We're thrilled you found us prompt and professional. Your feedback fuels our improvement and we'll keep working to deliver great results.
Melissa Farmer
Great job as always! Fast turn around time.
Response from the owner:Thanks Melissa, you rock! So glad our quick turnaround hit the mark — can’t wait to help again! 😊
Sandi Thompson
Very easy scheduling process and was provided professional pictures the next day.
Response from the owner:Thanks Sandi! Thrilled scheduling was a breeze and you loved the next-day photos 📸✨ Welcome to the photo fam, come back anytime!
Jessica
Great pics at a great price
Response from the owner:Thanks Jessica! We're thrilled you loved the photos and price. We value your feedback and will keep improving to make your next experience even better.
LobbanLegacy
Great service and excellent customer service. Thanks Mia for answering all my questions and completing the job.
Response from the owner:Thank you, LobbanLegacy; we are pleased Mia answered your questions and completed the job to your satisfaction. Please contact us anytime for future needs; we remain committed to delivering consistently excellent service.