Your listing media should do more than sit in a download folder. Pinnacle's Total Marketing Kit turns the media we create into a polished property website, MLS-ready links, printable marketing, social graphics, social videos and performance reporting — ready to customize and share.
This comprehensive overview walks through the full Marketing Kit and shows how the property website, generated marketing materials, automated video, social content, flyers, lead-generation tools and reporting work together around one listing.
The kit uses the listing information and media already in your Pinnacle delivery to automatically create the complete marketing collection below. These generated marketing assets are included together in the $40 Total Marketing Kit.
Give the listing a dedicated destination with more room to tell the property story than an MLS page alone.
A clean unbranded property link for listing platforms that restrict agent branding, subject to your MLS rules.
The Marketing Kit automatically creates an additional property video from the listing imagery and property information already in the delivery.
Start with automatically generated print-ready assets for open houses, seller conversations and local marketing.
Keep the property visible throughout the listing cycle with branded, editable graphics built for sharing.
Turn listing photos and property details into additional motion content without starting every post from scratch.
Give prospective buyers another way to request property information while creating an additional lead-capture opportunity for the listing.
Give yourself — and your seller — visibility into how the property website is being used after it goes live.
That includes the branded and unbranded property websites, automated property video, social media videos, flyer tiles and graphics, printable flyers, branded online marketing tools, information hotline / lead capture, and weekly traffic reports. The examples below now show actual kit media rather than placeholders. You are not purchasing these generated marketing pieces one at a time.
These examples use actual screenshots, graphics and embedded video pulled from a real Pinnacle Total Marketing Kit.
This embedded video is pulled from an actual Total Marketing Kit example and represents the video media included with the kit.
No separate designer. No blank template. No starting over after the photos arrive. Your listing media becomes the foundation for the marketing materials.
Book photography and any aerial, video, 3D, floor-plan or twilight services the property needs.
Your finished Pinnacle media is organized in your client delivery for viewing and downloading.
The system creates the branded and unbranded property sites, automated property video, social videos, flyer tiles, printable flyers, lead-capture tools and supporting marketing assets from the listing information and delivered media.
Publish the property link, download marketing pieces, share social content and use traffic reporting to see engagement.
The Total Marketing Kit is the presentation and distribution layer. The professional media that powers it is ordered separately based on what the listing needs.
The most useful marketing system is not just a launch-day website. It gives you new ways to talk about the property throughout the listing lifecycle.
Prepare a polished property presence before the full marketing push begins.
Launch the property website, listing graphics and shareable assets together.
Reuse the listing photography in event-focused graphics and printable pieces.
Use social videos, site links and performance reporting to keep attention moving.
Turn the completed listing into a final brand-building moment for future sellers.
Weekly reporting helps turn your marketing activity into a conversation your seller can actually see. The report can show traffic over time, most-viewed media, where viewers are located, top referring websites and the mix of new and returning visitors.
The value is not one extra webpage. It is the way the same listing media can work harder across buyer presentation, agent marketing and seller communication.
Give buyers a focused destination for the property's photography and any video, 3D, floor-plan or aerial media ordered for the listing.
Reuse the same listing media in flyers, social graphics and motion content instead of rebuilding every asset from the beginning.
Use property-site reporting to make part of your online marketing activity easier to show and discuss with the seller.
“Excellent photos, 3D tour, aerial photos, marketing kit. On time. Thorough. Good value for the investment.”
— Pinnacle Property Media Google ReviewThe kit becomes more useful as the property media becomes more complete. Choose the services that best explain the listing, then give those assets one connected marketing home.
After watching the comprehensive overview above, use this shorter instructional walkthrough for the basic steps involved in opening, reviewing, customizing and using your Marketing Kit after delivery.
Watch this overview for the basic steps involved in using the Marketing Kit after your media is delivered.
It is a connected collection of listing-marketing tools automatically created from your property information and the media delivered by Pinnacle. It includes branded and unbranded property websites, a automated property video, social media videos, flyer tiles and graphics, printable flyers, branded online marketing tools, an information hotline / lead-capture system and weekly traffic reporting.
Yes. The generated marketing assets shown in the Marketing Kit example are part of the Total Marketing Kit rather than separate per-item purchases. Professional photography, aerial photography, cinematic video, 3D tours, floor plans, twilight capture and other property-media services are separate unless included in the media package you select.
No. Those are separate media services. The Total Marketing Kit organizes and presents the media you order. If you add photography, aerials, cinematic video, Matterport or floor plans, those assets can become part of the property presentation.
The system provides branded and unbranded website links. The unbranded version is designed for MLS / IDX use where agent branding is restricted, subject to your MLS's specific rules.
Yes. The property site, flyers and social media assets are designed to be editable so you can adjust listing details, images, colors and other supported content before sharing.
Yes. The property website supports photo and video galleries, virtual-walkthrough / Matterport content and embedded floor plans when those media services are part of your listing delivery.
Yes. Co-list support is available so two agents can be displayed prominently when the listing is being marketed together.
The report can show weekly traffic, 13-week history, most-viewed media, traffic by city, top referring websites and new versus returning visitors. A seller or other recipient can be subscribed to receive the report by email.
No. The core assets are automatically generated from the listing information and delivered media. You can use them as created or customize supported elements to better match your listing and brand.
Yes. The Total Marketing Kit includes an automated property video created from the delivered listing imagery and property information. It is generated as part of the Marketing Kit and does not replace a separately produced Pinnacle Cinematic Property Film.
Yes. This page includes two different videos: a comprehensive overview showing everything included in the Total Marketing Kit, and a separate basic instructional walkthrough explaining how to access and use the kit after delivery.
The à-la-carte price is $40 per property. It is also included in qualifying Pinnacle media packages, so check the package details when booking.
Book your property media and add the Total Marketing Kit so the photos, video, 3D and floor plan you invest in have more places to work for the listing and your brand.
